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Marketing Executive 236 views2 applications

Job Expired

Title: Marketing Executive
Location: Rathfriland, Northern Ireland

SMS Platinum Group are one of Irelands leading family leisure groups. The company boasts a wealth of experience in the industry and has developed a number of brand concepts. The current portfolio of brands includes Air-tastic Trampoline, Inflata & Ninja Adventure Centres, Captain Green’s Adventure Golf & Funky Monkeys Indoor Play.
Due to continued expansion we are now recruiting for a Marketing Executive. This person will report to the Marketing & Brand Development Manager. The Marketing Executive will assist the Marketing & Brand Development Manager to market Air-tastic, Captain Green’s and 4 company owned Funky Monkeys centres. The role is based in our Rathfriland Head Office.

Key Accountabilities:
• Assist with the implementation and delivery of the brands annual marketing plans including search, display and social advertising
• Assist with all digital marketing including websites, search, social media (paid and organic) by developing and maintaining the various platforms with updated and engaging content
• Executing email marketing campaigns via Mailchimp
• Database management and development
• Monitor, analyse and report on google analytics and digital marketing activity data
• To organise brand promotions, development of artwork and manage printing and delivery to centres
• Assist and help organise various marketing events and new brand launches.
• Assist with development opportunities – identify ideas for business development and follow through to completion
• To conduct market/customer research when required
• Third party relationship management with agencies (Digital, design, printers etc)
• Competitor analysis and reporting
• Ensure consistency of brand in all marketing activities
• Carry out general departmental administration duties
• Any other duties as directed by the Marketing & Brand Development Manager/Directors

Essential:
• Third Level Degree in a relevant discipline, i.e. Marketing/Business/Communications with a minimum of 2 years’ experience in a Marketing role
• Experience in both above and below the line brand marketing activities
• Proficient in the use of design software and Mail Chimp
• Highly computer and web literate, with experience in using content management systems
• Understanding and experience of digital marketing and social media platforms including Facebook, Instagram and Twitter to promote brands
• Experience of using Google Analytics and AdWords
• Experience in content creation
• Excellent communication skills – both written and verbal
• Excellent interpersonal skills
• Excellent organisational skills, including the ability to work on a diverse set of projects at one time, prioritising and producing high quality work to strict deadlines
• Possess a full current driving licence

Desirable:
• Digital Marketing Qualification

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  • This job has expired!
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